What Everyone Wants to Win
June 17th, 2011
Admit it, the first thing you check out when you see a new sweepstake is the prize on offer.
I know I do.
I need to know what I am going to win so I can decide if the competition is worth my time. And I think that makes me a smart comper! A ProComper!
And of course, smart promoters know that they type of prize they are offering will have a huge impact on how many entries their competition will get.
So really ensuring a sweepstake has a good prize is just win-win. Win for the promoter because they get heaps of people entering their competition, and win for the entrants because they have a chance to win a great, big, expensive prize.
I am excited already!
So here is a list, collated from marketing research, of the top five free prizes people what to win.
- A new car
- Cash
- Gift Vouchers or gift cards
- A Holiday
- Expensive electronic items, like new tv, computer or ipad.